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Overall, 37% of men and 17% of women were unable to correctly answer questions about how many calories they need daily, while 56% of men and 37% of women with less than a high school education didn’t know their daily calorie needs.  About 30% of white men and 56% of black and Hispanic men didn’t know the right range of calories for their weight and age.  Nor did 10% of white women, 33% of black women or 42% of Hispanic women.  With less than a high school education, 56% of men and 37% of women didn’t know their daily calorie needs, compared to 24% of men and 6% of women with college degrees.

Source: reuters.com

Lightbulb Moment: What I am wondering about is the reason behind the disparity between men and women.  I don’t believe it is an education or age issue.  I suspect it is the level of concern about calories and obesity that is behind the difference. Want to learn how this impacts your business? Culinary Tides can help.